Our Managing Partner, Alan Chiu, delivered a presentation on Digital Transformation of Hong Kong’s Film and Cultural Industries in the Web3 Era at the seminar 《影視交易新篇章》— Web3 × DMP 重塑跨界別產業鏈, organised by eBRAM International Online Dispute Resolution Centre.

The session first examined the rapid transformation of the Hong Kong and Mainland China film markets, highlighting how Web3 and AI technologies are being adopted across content creation, production, distribution and monetisation. Alan discussed practical use cases including AI-assisted production workflows, NFT-based IP commercialisation, and the use of smart contracts to automate and manage revenue sharing among multiple stakeholders within a single project, alongside real-world examples of IP-driven innovation in the entertainment sector.

The presentation then turned to the key legal issues arising from the adoption of Web3 and AI in the film and cultural industries. Topics covered included copyright ownership and protection in AI-generated content, as well as the evolving regulatory landscape affecting digital assets and creative outputs across jurisdictions. Alan also highlighted the importance of robust contract drafting in managing the legal and commercial risks arising from Web3 and AI adoption, addressing issues such as AI training data, ownership and use of outputs, liability allocation and cross-border compliance.

The session further explored dispute resolution strategies for cross-border film and Web3 collaborations, emphasising arbitration as an efficient and enforceable mechanism. Alan discussed governing law, choice of arbitral seat, enforcement arrangements between Hong Kong and the Mainland, and the role of digital dispute resolution platforms such as eBRAM in supporting disputes in the Web3 era.

This seminar formed part of the ongoing industry dialogue on how legal frameworks can enable innovation while managing risk in the digital transformation of the creative economy.